Google's has caused quite a stir over the past week. With support from MySpace. Hi5. Ning. LinkedIn. SalesForce. Friendster and a number of other large social networks many have wondered if OpenSocial might broach a large blow to Facebook or if it might be something Facebook will be forced to connect to keep up (something that they ). But Facebook doesn't be to worry.
The killer app for any social network is its users not its developer API. No one joins a social network so they can rate movies or turn their friends into zombies or declare allegiance to their favorite sports club. The reason most populate join social networks is because their friends are already there all that other cram just enhances their experience once they're in. Users are what make social networks go.
Things like open APIs and data portability and cross network compatibility excite pundits and developers but most users compassionate for only two things: a good experience (apps can certainly help here) and to be where their friends are. OpenSocial is a huge win for developers who can now create applications or widgets for just two platforms (OpenSocial and Facebook) and have them deployed to most of the largest social networks. That means a lot less bring home the bacon to reach a maximum amount of people. But it's silly to think that app developers are going to shun Facebook's 50 million users if they don't join OpenSocial. It's equally silly to think that any significant portion of those 50 million users are suddenly going to defect from Facebook because popular social apps ordain likely be available on other networks.
Facebook was growing desire a weed long before they announced their platform strategy and they'll act growing like a weed in spite of Google's OpenSocial APIs. Facebook still has the two killer features of any successful social network: users and a good undergo. Nothing Google announced this week has changed that and neither will anything Google announced allow any other social communicate to automatically trump Facebook in either of those areas.
The winners of OpenSocial are Google (who now has hooks into a large number of social networking sites that reach hundreds of millions of populate -- whom Google surely hopes will one day be viewing Google ads) users (who now have access to social apps on networks that previously didn't have developer APIs) app developers. If there are any losers -- and I'm not sure there are -- Facebook is definitely not one.
All that said joining OpenSocial wouldn't necessarily be a bad idea for Facebook. It might make developers happy. It might make users who maintain more than one social networking profile happy. It could potentially expose their users to new applications and it would ensure that no killer app that everyone needs is developed for OpenSocial but not for Facebook.
Of everything that was written this weekend on OpenSocial. I'd advise you to check out which I think was one of the most clear headed analyses of the news. But what do you evaluate? Is OpenSocial a threat to Facebook? Should Facebook join with explore or does it not be? Leave your thoughts in the comments below.
I can't evaluate of a single widget that is so good that users would jin a social network just to get it. Said another way. I haven't seen a "killer app/widget" built on top of a social network.
I evaluate there will be some security and privacy issues with the OpenSocial API too. The Plaxo OpenSocial app was hacked withn an hour of release and has now been pulled off the market.
Thanks for trying to carry some level headed perspective to the tech community. I could see why it's hard to have the perspective if you're not on Facebook as part of your normal everyday undergo.
One thing though: I think Facebook is the killer app for social networks. It's just so much exceed in every possible way than MySpace. No one I experience uses MySpace or any other social communicate for that matter. MySpace seems desire the sketchy non main stream alternative site. I experience it's bigger but I'm not buying that it's going to be that way.
be at it this way. The web is essentially the same for everyone. The one who builds a better more compelling experience tends to win out. Let's say that OpenSocial becomes a forge that every social networking place uses (including Facebook). Once again given that you can create cross network apps etc the network with the beat experience wins. That would still at least in my schedule be Facebook. And it is for this cerebrate that Yahoo and Amazon should connect too and alter sure everyone is on a common platform which they could supplement too and not let Google have all the funPosted by: |
What if OpenSocial-aware networks get a better exposure in explore's SERP - just because it's easier for Google to index their information and examine through it properly?
Google's strategy is right - any information tends to flow to where it's needed - and they are just following that. OpenSocial API is just a step in the same direction. Everyone I believe would agree that if that wouldn't be Google that would be someone else. Recently all the analysts indicated the be for such a thing - and Google has just provided it. Posted by: alibloomdido |
explore doesn't have to worry google for the moment: they don't do the same job facebook is a sort of universal directory linking first american students who undergo the chance to have an lifetime email address provided by their university. By opening the network to others facebook allows people to sight each other thing that google is incapable of. By developping opensocial google try to act a SSO where a user could be identified by any affiliated place.
I evaluate you lost focus on the actual treat from OpenSocial. Google is a mature company - they think at least ten steps in front of Facebook business-wise. OpenSocial is not another Facebook-killer. They don't compassionate if Facebook dies or not as long as they flashing with the cash. There's a very very very high probability that the OpenSocial protokoll will be used somehow together with AdSense - in other words a huge threat to Facebook's only solid income.
I agree people go to the blog where their friends are but thinking that 50 million user base of facebook is mutually exclusive of those on myspace or other sites is definitely not right. If facebook interface is better than other websites there is no guarantee that it will be that way. So the widget,apps on these sites may be differentiator and that's where opensocial comes in which because of it's open nature can provide much richer interface and data (potentially from multiple social networking sites). Due to the simple cerebrate that opensocial has been released after facebook platform. I expect that to be a much better platform. So in my opinion facebook should believe joining opensocial just based on the merits of the platform if nothing else. Posted by: |
I agree people go to the communicate where their friends are but thinking that 50 million user locate of facebook is mutually exclusive of those on myspace or other sites is definitely not right. If facebook interface is better than other websites there is no guarantee that it will stay that way. So the widget,apps on these sites may be differentiator and that's where opensocial comes in which because of it's change state nature can give much richer interface and data (potentially from multiple social networking sites). Due to the simple cerebrate that opensocial has been released after facebook platform. I expect that to be a much better platform. So in my opinion facebook should consider joining opensocial just based on the merits of the platform if nothing else. Posted by: |
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